Every day.
Never ordinary.

Merino comfort for everyday adventures.

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SOCK FINDER TOOL

Pick the perfect pair. 

Not sure which socks you need for your next adventure? We’ve got you. Just answer a few easy questions and we’ll help you find your most comfortable match.

SOCK FINDER TOOL

Pick the perfect pair. 

Not sure which socks you need for your next adventure? We’ve got you. Just answer a few easy questions and we’ll help you find your most comfortable match.

Soft where you need it. Tough where you don’t.

We made the first Merino wool hike socks, and we’ll never stop making them comfy and durable.

Get to know Merino.

Whether you’re hiking, skiing, or just kicking it aroundthe campfire, Merino’s got your back. 

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Lyla’s grand adventure.

We’re excited to support thru-hiker Lyla Harrod on her 600-mile traverse of the Grand Canyon.

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Driven by nature. Trusted everywhere.

For decades, Smartwool has helped to redefine comfort with Merino wool apparel designed for performance, durability, and everyday adventure wherever life takes you.

go far. feel good.™

Our products tell a story. Upload a photo and tell us yours.

We make high quality Merino wool socks and apparel to equip all of your outdoor adventures. All backed by our go far. feel good.™ Guarantee

Customer Service Hours: Monday - Friday, 8am - 6pm CST 1-888-879-9665

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