Partnering with purpose.

Partnering with purpose.

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Life Time

We’re proud to partner with Life Time to connect with a passionate community that values movement, performance, and wellbeing. From daily training to race days, we provide the comfort and natural benefits of Merino wool for every kind of athlete.

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Life Time

Our Merino wool is more than just a performance material; it’s a connection to nature and each other. Teaming up with Alterra allows us to bring comfort and that purpose to life across iconic mountain destinations.

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Life Time

Our Merino wool is more than just a performance material; it’s a connection to nature and each other. Teaming up with Alterra allows us to bring comfort and that purpose to life across iconic mountain destinations.

Official Sock, Base Layer, and Winter Mid Layer of

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Official Base Layer and Winter Mid Layer of
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Life Time

Smartwool and Jackson Hole are two icons of the outdoors rooted in the mountains. We’re stoked to be the official base layer and sock partner of Jackson Hole—working together to create memorable experiences outside. And finding ways to do it sustainably.

We make high quality Merino wool socks and apparel to equip all of your outdoor adventures. All backed by our go far. feel good.™ Guarantee

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