Racism is not and never will be tolerated at Smartwool. Read our full statement here
Better Socks. Naturally.
Better Socks. Naturally.Soft, natural Merino wool. Powerful performance technologies. Meet our most advanced running socks ever.
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We make Merino wool socks and apparel to fuel adventures outside.
Because we want to help you go far and feel good.
What’s New
The Gold Standard
of Merino Wool
of Merino Wool
Our ZQ-Certified Merino wool is responsibly sourced with the highest standards of animal welfare, social responsibility, and fiber quality in mind.
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A Thank You to Our Heroes
We're proudly extending our Pro Program to healthcare professionals.
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Smartwool Community
We are not perfect. But we are workingto get better. We must work together to create real change. Read our full statement to learn what we’re doing.
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The Smartwool Promise
Every single item we make comes with our 100% Satisfaction Guarantee. We want our products to be able to support all of your adventures. So if, for any reason, you aren’t completely happy with your Smartwool® gear within two years of purchasing, we’ll take it back.
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